Menu, goods, events, and directions stay in the same Moon Wolf voice. This is a capture of the website built for the project.
View the Moon Wolf Provisions project
Logo, typography, and cowboy/cowgirl illustrations in collaboration with Sarah Ratliff. Social and site video in collaboration with Stu Conry.
Logo, typography and cowboy/cowgirl illustration in collaboration with Sarah Ratliff.
Two Fish’s project connects service offers to interactive tools and guided enrollment. The case study distinguishes original source capabilities from the restored demonstrations.
View the Two Fish Technology project
Michael completed this work under the Branded Mayhem trading name, before Branded Mayhem Collective LLC was formed.
A website direction that carries Meraki’s identity and treatment room atmosphere onto desktop and mobile with a clear path from the first question to booking.
View the Meraki Head Spa project
Hero video production and launch campaign social content in partnership with Produced by Chi.
The RHSA website brings the association’s identity into navigation and family information.
View the RHSA project
EyeQ’s website and practical guides connect a security question to material a buyer can use.
View the EyeQ Monitoring project
Website production contribution: Michael Sebastian, while at d2 Digital Designs.
A rebuilt website, useful search content and an intake process supported by staff training, quizzes and practical tools.
View the Millennial Life projectMichael personally rebuilt the website, content and SEO under Michael Lee Sebastian d/b/a Branded Mayhem. Liz reviewed the quiz; Sarah received training on the adapted intake process.
The website’s navigation and design language across desktop and mobile.
Coming soon
Design work by Michael Sebastian.
People reach the site but still cannot tell why to choose you, what to do next, or whether the business is credible.
The website makes the offer clear, proves the work, and gives each buyer a useful next action.
A responsive site built to the scope you approve. The proposal names its pages and content, any CMS or integrations, what accessibility and measurement work is included, and how launch and handoff will happen.
Bring the offer facts, the customer questions you hear, the proof you can share, and the people who can approve claims. We will tell you what else the project needs before work begins.
A website project can include page structure, copy, design, build, content management, accessibility, search foundations, and the agreed enquiry path. We name the pages, integrations, reviews, and handoff in the proposal. Campaign management, CRM operation, your team’s sales follow-up, and ongoing improvement are separate unless scoped.
A completed build and ongoing improvement are separate commitments. If you want continued help, we agree the responsibilities, review rhythm and work involved.
Review the agreed sources, such as customer questions, website behavior or search evidence. Check them against what the site needs to help people understand and do.
See the exact copy, design or behavior and the reason for changing it. Confirm the facts and responsibilities before release.
After the approved change is published, test the page and the customer action. Keep completed work separate from what the results show about its effect.
Compare the available evidence over the agreed window. Keep the change, revise it, gather more evidence or leave the page alone.
Sources, review responsibilities, production work and cadence are agreed for each engagement. More traffic, better rankings and AI citations are possible outcomes to investigate, never guaranteed deliverables.
Prospects ask whether implementation is included. The service page does not explain the boundary.
Illustrative example — not a client result
Custom pages that explain the offer and make the next step easy to understand.
Navigation, forms and purposeful motion shaped around what people need to do.
Distinctive tools and experiences where interaction helps the idea; included when the project calls for them.
Separately scoped review and improvement work, based on agreed sources and human decisions.
Editing tools and a practical handoff, where included in the chosen scope.
Performance, accessibility and technical search work specified and checked against the project requirements.
We choose the least complicated system that can carry the brand, the team, and the next two years of change.
Useful when a marketing team values visual editing, the experience is structurally conventional, and custom application behavior is limited.
Useful when the experience needs custom interactions, structured content, integrations or application behavior that a simpler platform cannot comfortably support.
The right choice when transactions, accounts, booking, operational data, or product behavior must live inside the customer experience.
We do not choose a platform to satisfy an agency partnership.
Not always. If your existing site can do the job, a focused improvement may be the right scope. We start with what needs to work better.
The proposal defines the pages, content responsibilities, design, integrations, testing and handoff. Check whether a CMS, migration, commerce and analytics are included. Ongoing production and monitoring are separate from the build.
A website supported by a process for finding and preparing useful improvements. Software can help organize the evidence and the work. People remain responsible for the facts, brand decisions and release. The actual sources and review cadence depend on the agreement and what is connected.
Customer-facing changes follow the agreed review and release process. The person responsible for approval sees the specific version and what it changes. An automated recommendation is not permission to publish it.
No. We define the problem, the work and how to evaluate it. Results can improve, stay unchanged or remain inconclusive. A factual correction or repaired form can still be worthwhile even when traffic is too low to establish a conversion effect.
We assess the existing platform, access and required behavior first. A targeted improvement may be enough. Commerce, booking, ordering and other integrations are scoped against the systems involved rather than assumed to fit every package.
A custom website with a defined build scope. Ongoing monitoring, content and improvements are agreed separately.
Pages, integrations, content responsibilities and delivery timing are agreed in your proposal. Ongoing services are scoped separately.
Analytics and structured-data setup are specified in the proposal. Ongoing monitoring, content and improvement work are agreed separately.
Bring us the page that looks fine and still does not move the decision. We will tell you what it is failing to carry.
